by John Nicholson | Mar 11, 2011 | uncategorized
Let’s say you have a small business and you want to get more traffic to your website from Google. You know that search engine optimization (SEO) is important, but you don’t have time to learn it and you don’t have budget to hire an SEO consultant. Are you doomed to...
by John Nicholson | Mar 9, 2011 | uncategorized
This is part 4 in a series of blog posts capturing our SEO makeover for the Melete Foundation. Keyword research is the foundation of good SEO. The goal of this step is to identify a list of 15-30 “target keywords” — phrases that people interested in your type...
by John Nicholson | Mar 4, 2011 | uncategorized
Usability expert Jakob Nielsen and team recently conducted a study on how college students use the Web. There are a number of interesting takeaways from the research but the big one for me was that students aren’t as enraptured by social networking as most...