by John Nicholson | Jun 22, 2011 | uncategorized
SEO expert Danny Sullivan has a great write-up on Google’s Panda Update over on Search Engine Land. From his intro: With Google Panda Update 2.2 upon us, it’s worth revisiting what exactly Panda is and isn’t. Panda is a new ranking factor. Panda is not an entirely...
by John Nicholson | Jun 22, 2011 | marketade news, uncategorized
UPDATE Jan 2015: Marketade is not currently a Google Certified Partner. — Last weekend, for the first time in 15 years, I screamed in joy after passing an exam. Fortunately no one was in the office. I had just gotten a 98% (!) on the 3-hour Google AdWords Search...
by John Nicholson | Jun 17, 2011 | metrics & analytics
I’ve been studying for the Google AdWords Certification Exam with their study guide and, contrary to my expectations, it’s been a great experience. I’ve discovered a lot of features and techniques that I didn’t know existed. Among them are...
by John Nicholson | Jun 2, 2011 | uncategorized
Last week I went to a half-day Guy Kawasaki seminar in northern VA put on by Hiscox and Entrepreneur Magazine. The first half covered themes from his latest book Enchantment. The second half was an in-depth look at how Guy uses social media. It was a great seminar,...
