by Karan Gill | Nov 30, 2011 | lean startup, marketade news
John and I recently attended a Lean Startup Machine weekend bootcamp in DC. This was an opportunity to learn and apply Lean Startup principles to a real-world startup idea in a highly focused setting. There were about 60 attendees and over 15 mentors and speakers –...
by John Nicholson | Nov 29, 2011 | books
We’ve been drinking the Lean Startup kool-aid here at Marketade … and boy does it taste good. Here’s my review of the book by Eric Ries. Its ideas and stories are among the most inspiring and mind-altering that I’ve read in a long time. I...
by John Nicholson | Nov 22, 2011 | lean startup
Imagine that you wake up tomorrow with this great idea: a new web app that helps cost-conscious, time-strapped families put “food on the table.” People will sign up for the service on the Web or their phone, and select their favorite types of meals and...
by John Nicholson | Nov 17, 2011 | uncategorized
This is a companion article to the video below on measuring SEO results with web analytics. It is meant for people who have already watched the video. The first section is for people who want an easy-to-follow list of the steps I run through in the video. The second...
by John Nicholson | Nov 12, 2011 | uncategorized
Let’s say you have a small math tutoring business in Arlington, Virginia and you’ve been using Google AdWords for the last few months to attract new clients. You’ve acquired a few good customers from the campaign, but not enough to justify the thousands of dollars...
