Blog

Usability testing special offer: 1 spot left

Posted on May 16th, 2012 by John

We’re down to 1 spot for our special offer for first-time usability customers.  Grab the last spot and you’ll save $2000 on an already great deal.  Here’s what you get for only $1500:

  • 3 rounds of usability tests with a total of 15 representative users
  • 2 rounds of our help identifying problems on your site and how to fix them
  • videos of all test sessions
  • reports summarizing the problems and solutions

More details here …

0 Comments

Seeking web analytics guru

Posted on March 22nd, 2012 by John

We’re looking for a web analytics consultant to help on a part-time basis.  Learn more here.

0 Comments

Usability testing special offer

Posted on March 22nd, 2012 by John

Today we’re excited to announce a special offer for first-time usability customers.  You get:

  • 3 rounds of usability tests with a total of 15 representative users
  • 2 rounds of our help identifying problems on your site and how to fix them
  • videos of all test sessions
  • reports summarizing the problems and solutions

If you act fast you can save $2,000.

Learn more here.

0 Comments

UX expert + visual design skills = we want you

Posted on March 14th, 2012 by John

We’re seeking that rare designer that combines UX skills with great graphic design.  See the job post.

0 Comments

Lean Startup Machine features Marketade

Posted on January 28th, 2012 by John

Lean Startup Machine recently featured an article by Karan on our LSM DC experience in its Success Stories section: “Keeping Our Wits Through Two Pivots“.  Thanks LSM!

0 Comments

Last week at Marketade – Jan 16-20

Posted on January 23rd, 2012 by John

Last week at Marketade we:

  • Finalized information architecture for new  Winn Design site — based on card sort and tree test findings
  • Finished initial customer development interviews for new Urban Igloo service
  • Interviewed over 30 more people for our SEO/SEM consultant position
  • Learned a lot about Google’s First Click Free program
  • Ran trial remote usability tests for financial services client and refined scenarios and tasks based on results
  • Created a minimum viable product (MVP) for a Marketade side project (stay tuned …)

0 Comments

Last week at Marketade – Jan 9-13

Posted on January 16th, 2012 by John

Here are a few things we did last week at Marketade:

0 Comments

Last week at Marketade – Jan 2-6

Posted on January 10th, 2012 by John

Here are some of the ways we kicked off 2012 at Marketade:

  • Began recruiting for an SEO/SEM consultant
  • Kicked off SEO for an Atlanta architecture firm
  • Did Lean-inspired customer development interviews for new Urban Igloo initiative
  • Tried live intercept recruiting for the first time using Ethnio — for an online tree test for home remodeler Winn Design

0 Comments

SEO/SEM consultant position

Posted on January 6th, 2012 by John

We’ve begun recruiting for an experienced SEO/SEM consultant to help us with the new client projects.  Proximity to DC is a plus but not a requirement. 

Here’s the full description and application form.  Please help us spread the word.

1 Comment

Last year at Marketade: 2011

Posted on January 2nd, 2012 by John

As we say goodbye to 2011, here’s a look at many of the 25+ clients we worked with last year, along with the types of projects we did with them:

Web Services & Technology

  • AdJuggler (Ad Server Software): SEM
  • Aptaria (Cloud Computing): SEO/SEM, Web Design, Copywriting, Analytics & Social Media
  • OneID (Online Digital Management): Web Design
  • StoryDesk (iPad Software): SEO/SEM

Real Estate

  • Urban Igloo (Apartment Finder): Strategy, Web Development/Design, Usability/UX, SEO/SEM, Copywriting, Analytics & Social Media
  • Winn Design (VA Home Remodeler): Web Design, Usability/UX, SEO/SEM, Social Media & Analytics

Health & Fitness

Financial Services

  • GEICO (Insurance): Usability/UX, SEO & Mobile App Development

Professional Services

News & Information

Other

Thanks to all of our clients for making 2011 a great one.  We learned a ton and are especially excited to be taking on more projects in the areas of user experience (UX) and Lean Startup strategy as we enter 2012.  Stay tuned …

0 Comments

Next Entries »