Lean startup article from NYT

I’ve been going through my “Read Again” articles folder this week and was glad I’d held on to this NY Times piece from last year on “The Rise of the Fleet-Footed Start-Up“.  It discusses the efforts of Eric Ries and Steven Blank to encourage more “lean start-ups.”...

How to write online

For our upcoming newsletter I’ve written an article on How to Write for the Web, which I’ve just posted on our site.  Here’s the intro … Every week or so, I get an email from someone seeking recommendations for a social media coordinator, an...

How to Write for the Web

Every week or so, I get an email from someone seeking recommendations for a social media coordinator, an iPad or iPhone developer, or an online video expert. But rarely do I hear from someone looking for a good web copywriter. Which is a shame, because despite all of...