Collaborative User Research Consulting & Training
From 1-day training workshops to 1-month usability projects to 1-year research programs, we help teams fall in love with users, problems, and innovation. We’re a small remote agency trusted by big organizations.
Helping Teams Adapt to the Pandemic with User Research
We’re proud to have helped teams apply user research to new challenges over the last 12 months. Here are some highlights from 2020 and early 2021:
Tonal — Journey Mapping
In the era of “workout-from-home,” Tonal’s home gym is taking off. Just before the pandemic, we went into customers’ homes to watch them work out — and helped Tonal create actionable personas and journeys.
NIH — Mixed-Methods Research
Early in the pandemic, we led user research for a large NIH study on building trust to increase Black and Latinx participation in medical trials.
NAACP — Content Research
As the 2020 elections approached, we led content testing and UX testing for an NAACP program to boost Black voter turnout in November and in Georgia’s Senate Runoffs.
PBS — Usability Testing
As kids jumped online en masse, we led our first-ever usability testing with preschoolers, helping PBS to improve access to its digital platforms.
McDonald’s — UX Research
McDonald’s is piloting a loyalty program as part of a new growth strategy. We’re sharing insights from in-depth UX audits and usability testing for this initiative.
Gates Foundation — Web Content
We are partnering with Provoc and others to support a study related to COVID-19 treatments. Our focus is web and email content based on in-depth user research.
Reports Get Ignored. Team Sport Research Gets Results.
Most user research agencies disappear to do research and return with a big report that no one reads.
We do the opposite. We guide your team through a collaborative research and ideation process that we’ve perfected with Fortune 500 clients.
This team sport approach works wonders at driving consensus, action, and a user-centered culture. And as a fully remote company since 2009, we can do it all virtually.
We’re a nimble 8-person user research company with deep expertise in collaboration and design thinking. We share a passion for turning user insights into better experiences and business results.
We’ve been a remote team for 11 years. While we love to collaborate with clients in person during normal times, we are experts at remote research and virtual workshops with all types of teams.
1. User Research
Learn about your customers and their needs through qualitative user research.
Reach team alignment on your biggest user experience problems.
Ideate and rank solutions to your top problems. Plan next steps.
"A fantastic little agency that does amazing work."